Advanced Marketing Communications

 

All necessary reference material required to prepare for this course such as recommended reference books and other study material will be available in your student's area. To complete the program you will be required to pass an online exam for all following topics covered in this course.

          Topics Covered in This Course:
  In Section 1 of this course you will cover these topics:
    Know why service matters
    Use behaviors that engage your customers
  In Section 2 of this course you will cover these topics:
    Apply your best listening skills
    Use the telephone for good service
  In Section 3 of this exam you will be evaluated on below listed topics:
    Create friendly web sites and electronic communication
    Recognize and deal with customer turn-offs
  In Section 4 of this course you will cover these topics:
    Get customer feedback
    Recover the potentially lost customer
  In Section 5 of this course you will cover these topics:
    Exceed expectations with value
    Give customers a-plus information
    Exceed customer expectations with convenience and timing
    Managing your time and tasks to reduce stress
    Get employees to give great service
    Recognizing the emerging trends in customer service


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